The uncertainty and unpredictability of SEO industry is at its peak after so many algorithm updates being launched by Google. These one update after another has caused both the SEO professionals and business owners in UAE to scratch their heads and wonder what to do now? This happens simply because Google looks to improve its algorithm in each update to ensure the search users get the most relevant information when they are looking for something in Google. As previously, low-quality and scam websites used to rank higher in Google with the help of their shady and manipulative SEO techniques, which was causing Google, the user`s trust. These Google updates have made both the legit and non-legit business owners to re-think about what they should and shouldn’t be doing to rank higher on Google.
This article is not going to lay down the complete SEO strategy that you should be implementing in this 2015 era, but we will only focus on how you as a business owner or SEO Company in UAE to find out which changes you should be making to the website to make it rank higher after all these Google updates.
We are listing 10 of the best SEO Analysis Tools that can list down all the possible changes that you need to make on your website in the current scenario.
- Search Console (Previously known as Google Webmaster Tools): Google`s Search Console can be one of the most important tool that you will ever use to analyze your website for SEO Dubai. This tool can tell you some really important data like crawling rate, crawl errors, indexed pages, not-found errors, fixing up and maintaining these factors can make or break your SEO, so ensure that you use Search Console on regular basis.
- Moz Tools (moz.com/tools): This is a paid tool, however they allow a Free Trial, which you can use to get an idea of the effectiveness of this tool. Moz Tools work as all-in-one SEO solution which helps both in doing the initial research for the website as well as tracking the growth and identifying future action items to improve the website.
- Hubspot`s Website Grader (website.grader.com): This tool has been out there since 2007, and is considered an authority among all the tools available today. This tool has evolved itself according to the latest Google updates, and you are probably going to get the best possible tips and SEO opportunities by using Website Grader.
- BrokenLinkCheck (www.brokenlinkcheck.com): This is also considered as an authority tool to check your website for any possible broken links that might be causing you link juice and authority impacting your SEO in a negative way. Having all the links live and working on your website will make sure that your website is considered highly by Google to rank among the top sites in your industry.
- WooRank (www.WooRank.com): This is one of the most easy-to-use and comprehensive tool to completely analyze your website for all the possible things that can go wrong for any given website. It’s a paid tool but you can use its trial version for 2 weeks to make sure that it is something you are looking for your business.
- Varvy Seo tool (varvy.com/tools): This is another comprehensive tool that you cannot just miss. This gives you a very detailed overview of all the SEO aspects of your website, which can give you an exact SEO road map to follow and make your website optimized for Google and other major search engines.
Conclusion
Although these 6 are the top SEO tools that are being used by top SEO professionals in UAE & around the globe, but still this list is by far not complete, there are number of other gems available online as well, that you can use to analyze and optimize your website for better rankings.
